
A.I. Marketing Academy by Eben Pagan is a training program focused on using artificial intelligence (AI) to market yourself and your business. It combines live classes, practical training and independent learning about prompting, research and AI-assisted marketing.
KnowledgeBusiness.com has previously covered Eben Pagan's marketing and coaching education, including Future Coach. This guide looks at his new AI Marketing Academy, what the training includes, who may benefit and when enrollment opens.
The Academy's approach begins with giving AI useful business context before trying to automate marketing tasks. Participants build foundation documents, reusable reference materials that can describe their offers, audience needs and preferred messaging.
Those materials give AI tools consistent information to work from. Once a marketing process is working, the next step is to connect its activities into a repeatable workflow rather than starting from a new prompt every time.
For example, a consultant could prepare information about their services, ideal clients and writing style, then use it when drafting and reviewing client emails. That same information could guide a sequence of related marketing tasks.
Eben Pagan's related books show how he approaches AI through clear instructions, customer knowledge and practical business decisions.
The A.I. Marketing Script focuses on prompting AI to write marketing that reflects a person's voice and understanding of customers. A.I. Opportunities explores broader business uses of AI through 67 one-on-one expert interviews. Both are separate learning resources, not additional Academy components.
Explore Eben Pagan's free AI books:
For a closer look at his methods, see Eben Pagan on AI Marketing: His Frameworks Explained.
The program includes three training components with different roles:

A.I. Marketing Academy combines scheduled instruction with resources that participants can use independently. The self-study collection offers additional lessons for reviewing topics and continuing practice between live sessions.
Because participation is part of the learning experience, check the class schedule in your time zone. Before purchasing, also review whether recordings are included, how long course materials remain accessible, what support is offered and whether separate AI subscriptions are needed.
The AI Marketing Academy is intended for entrepreneurs, professionals, coaches and creatives who want to improve how they market themselves or their businesses with AI.
A coach promoting a new offer may want practical guidance on communicating its value. A consultant who experiments with AI regularly may prefer a more organized process for marketing their services. The program may appeal to people who want structured training and can make time to apply what they learn.
If you only need occasional help with a single draft or prefer learning entirely on your own, free resources may be a better starting point.
Choose the statements that describe your situation. Use your answers to decide what to review before enrolling.
How to use your answers: If several apply, compare the Academy's format, time commitment and full cost with your needs. If few apply, start with a free resource or a single marketing project before committing to paid training.
This is a self-check, not an official assessment or a promise of results.
A.I. Marketing Academy is a paid program. Check the official enrollment offer for the final tuition and payment options before purchasing.
Compare the total cost of any installment plan with the one-time price. Also review whether separate AI tools are required and what the refund terms say about participation, deadlines and eligibility.
The A.I. Marketing Expo is a free virtual event on November 6-8, 2026, while A.I. Marketing Academy is separate paid training with enrollment scheduled for November 7-9. Their dates overlap, but free event registration does not include the Academy.
The Expo features expert interviews and demonstrations. The Academy offers a structured program with live teaching and self-study resources.
| Decision factor | A.I. Marketing Expo | A.I. Marketing Academy |
|---|---|---|
| Purpose | Discover practical AI marketing ideas and demonstrations. | Learn how to apply AI to personal and business marketing. |
| Format | Virtual event with interviews and live demonstrations. | Live mastery classes, a three-day virtual workshop and self-study. |
| Dates | November 6–8, 2026. | Enrollment scheduled for November 7–9, 2026. |
| Time commitment | Three event days. | Six to eight weeks of live classes plus a three-day workshop. |
| Cost | Free registration. | Separate paid enrollment. |

To explore the free event before considering training, read our A.I. Marketing Expo guide.
Join Eben Pagan's Free A.I. Marketing Expo
Enrollment is scheduled to open November 7, 2026, and close November 9, 2026. The exact opening and closing times should be checked on the official Academy enrollment page.
When the customer offer becomes available, review the training calendar, total price, access to resources, software requirements and purchase conditions before enrolling. If a term is unclear, ask the program's support team before paying.
Eben Pagan is an entrepreneur, author and online educator known for teaching marketing, business development and coaching. His earlier training programs include Future Coach, and his AI education work includes Upgrade.
A.I. Marketing Academy by Eben Pagan is a paid training program that teaches entrepreneurs, professionals, coaches, and creatives how to use artificial intelligence to market themselves and their businesses. The program combines live classes, practical training, and self-study resources.
A.I. Marketing Academy is designed for entrepreneurs, professionals, coaches, and creatives who want structured guidance on using AI in their marketing activities.
Builder Bootcamp is a three-day live virtual workshop included in A.I. Marketing Academy. Participants work on creating reusable foundation documents and an AI command center to support their marketing activities.
A.I. Marketing Academy includes six to eight weeks of live mastery classes and a three-day virtual Builder Bootcamp. Specific session dates should be checked against the final training schedule.
Yes. Upgrade is included in the A.I. Marketing Academy Self-Study Library, alongside curated learning sessions organized week by week.
No. A.I. Marketing Academy is a paid training program. The separate A.I. Marketing Expo is free to register for.
A.I. Marketing Academy enrollment is scheduled for November 7–9, 2026. The exact opening and closing times should be confirmed on the official enrollment page.
The Academy's final payment and refund details have not yet been confirmed. Before purchasing, review the official one-time and installment payment totals, any additional software costs, and the full refund or money-back guarantee terms, if offered.
The A.I. Marketing Script and A.I. Opportunities are separate free learning resources from Eben Pagan. Their inclusion with A.I. Marketing Academy enrollment has not been confirmed.
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